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Go-to-Market Strategy • Sales Model Design • Partner Development
Country: Mauritius
Area: Asset Tracking Solutions

 

Mandate
  • Sales strategy and GTM development for RFID-based solutions.

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Key Objectives
  • Build presence in India's asset tracking market.

  • Define target segments and industry priorities.

  • Benchmark key competitors​.

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Our Approach
  • Conducted market landscape and segmentation analysis.

  • Benchmarked competitive offerings and pricing.

  • Developed GTM strategy with sales approach and partner model.

  • Designed pricing framework and regional channel strategy.

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Impact & Outcomes
  • Clear roadmap for India market penetration.

  • Prioritized sectors and differentiated sales positioning.

  • Defined partnership and channel strategy.

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